"I design to connect people—to each other, to new ideas, and to the products that can transform their lives"
Experience designer crafting spatial narratives that bridge complex concepts and human understanding. 20+ years leading design at Williams-Sonoma, Inc., frog design, and at startups.
Currently seeking full-time and freelance opportunities in experience design and strategic visual thinking.
FEATURED EXPERIENCE PROJECT
A holistic experience design for a major university medical center, creating four signature experience themes that transform how patients, families, and providers engage with cancer care. Resulted in a human-centered environment that balances cutting-edge medicine with emotional support.
Reimagining the Cancer Journey
Democratizing professional interior design through technology and human-centered experience
Decorist: The First Online Interior Design Platform
A confidential event company was competing for a major DHL Americas Technology Conference contract—a project typically awarded to much larger firms. They needed a bold, innovative concept from me that would prove a smaller agency could deliver big ideas. The timeline? One week to create a complete vision.
The Era of Sustainable Logistics
Democratizing professional interior design through technology and human-centered experience
Decorist: The First Online Interior Design Platform
Architectural Digest
"Innovation of the Year"
Award
First mobile-first market research app
UBMobile
I also create marketing campaigns
While experience design is my primary focus, I bring the same strategic thinking and visual storytelling to branded and unbranded campaigns
MARKETING CAMPAIGNSPfizer
Multi-channel campaign bringing innovation to life through compelling visual storytelling
MARKETING CAMPAIGNSEmergent BioSolutions
Branded mutli-channel campaign bringing travel health awareness to the public